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Trend Setters 2021 – The Best Print Company In INDIA

1. How Would You Introduce Yourself?

Ans:- A managing worker who wouldn’t stop persevering till goals are achieved. Someone who believes in carving today’s youth into top future leaders with abilities to shoulder bigger projects with ease and continue this process.

2. Driving Force Behind Your Phenomenal Success?

Ans:- Our dream is to see ORIANAA’s mark on all the leading brand labels covering all segments.

3. Idea Behind The Inception of Orianaa Décorpack?
What Leads To Your Venture Into Labels?

Ans:-Having mastered the Shrink Sleeves technology over the years, our idea behind the inception of Orianaa Décorpack was to create a one-stop label shop for all customer requirements be it Shrink Sleeves, PS Sticker Labels, Heat Transfer Labels, Stretch Labels, or in-mold Labels and make Orianaa a household name…

4. The Conspicuous Impact On The Industry After The
Inception Of Orianaa Décorpack?

Ans:-I believe Orianaa came out as a game-changer where Ideas are brought to life. People earlier in the industry had very stringent MOQ norms, however, with hands-on Digital, Flexo, and Gravure printing mediums customers may now order from as few as 500 labels to as high as millions of labels. We take pride in guiding prospective buyers to select the best label option that is suitable both aesthetically and economically. Suddenly we were looked upon as a center of innovation. Orianaa has today become a complete labels and labeling solutions firm. Our collaboration with Taiwanese companies further enables us to offer state-of-the-art Label Auto-applicator machines, which have a 1:10,000 defect ratio.

5.‘Packnologists’ — Please Elaborate The Concept?

Ans:- With over 3 decades of experience in the printing and packaging industry and having resolved N number of packaging issues and so many times resulting them into innovations, make Orianites as Packnologists… At Orianaa “Packnologists” have gained unparalleled mastery in Flexographic and Rotogravure machines, with which we do not simply provide high-end Ultra HD print solutions to our clients, but we make sure that the Post Process application aspect of the labels is as seamless as possible by offering our suggestions and parameters directly to the customers or their TPMs for the best output that you may be witnessing in the
convenience stores.

6. Break Through Innovations At Orianaa?

In Shrink SleevesIn PS Sticker Labels
– Spot matte/gloss effect
– Pearlescent effect
– Metallic-effect
– Foil-like effect
– No Label Look
– Spot matte/gloss effect
– Label-on-Label
– Cold/Hot Foiling
– Drip off Effect
– Hangar Label
– Security Label
– Two Way Label
– Special Aqueous Varnishes

 

Some of the above innovations have enabled Orianaa to earn the highest awards in the country such as

– INDIA STAR 2020 – The National Award for Excellence in Packaging

– Global Choice Award 2019 – The Most Innovative Packaging Service Provider Of The Year

– India Leadership Award 2019 – Best Complete & Comprehensive label solution service provider in India

7. USP Of Your Business?

Ans:- Well, we boost of having series of USPs
– Over 3 decades of technical experience

– Grade-A BRCGS certified operations

– Fully Automatic, Imported 10 color RotoGravure and FlexoGraphic Printing machines, delivering 4k printing solutions

– Plant with a capacity to produce 3 million labels per day

– 99% Defect-free supplies and committed to delivering ZERO DEFECTS by 2023

– Recipient of highest packaging award in the country – INDIA STAR Award 2020

– Achieved 98% in Ethical audit ensuring optimum work culture and employee satisfaction

– Recipient of Outstanding Industrial Green Building Structure Award 2020

– One-Stop Label Shop – We manufacture innovative labels – be it Shrink Sleeves, HTL, PS Sticker Labels, Stretch Labels, or IML

– Offices in the US, ensuring Orianaa to be at the forefront of the latest packaging trends

8. Which Label’s Printing Development Process Is Challenging &Why?

Ans:-  Since the inception of Oriana, in the short span of 4 years, we have taken innovations to such an extent that today we are able to accommodate more than 4 special effects in one label such as Foil/Spot matte/raised effect/drip-off effect/metallic color effect.
However, we have yet to come across a challenging label artwork to print.

9. Status Of the Label Industry in the Indian and Global Market?

Ans:- It’s a rapidly booming industry with a lot of scopes to grow further. If figures are to be believed the market is growing at 8% annually. India’s labels are highly acclaimed in the global market and this is one of the reasons Indian Label exports are growing at a good rate.

10. Major Market Segments For Labels?

Ans:- FMCG, Paint Industry, Agro, Pharma, Construction Material, Liquor, Food & Beverages, Stationery, Cosmetics.

11. Who Do You Think Is Your Major Competitor & Why?

Ans:- All those whom our prospective customers praise and those iS who earn awards…. we take them as benchmarks but not as competition. We truly believe this has helped in raising the standards of Quality and Innovation at Orianaa.

12. Impact of Covid-19 On the Indian Label Industry? What Do You Think Are The Real Challenges?

Ans:- COVID came as an unfortunate disguised blessing as the business grew by over 30%. Thanks to hand sanitizers, Pharma Industry, and Daily Essentials which grew at quite a higher rate and so did we at Orianaa.However, this wouldn’t have been possible had we not taken the precautions – eMask distancing eHand cleaning We believe COVID is here to stay, but if we all follow these three basic guidelines, we can stop the cycle and resume normal life earlier. Thankfully so far not a single day we have closed our factory on account of COVID spreading.

13. What Is Your Favorite Color and Why?

Ans:- Sea green because I can see many shades in that color and I am reassured that my color, sense is intact.

14. What Is That You Love About Labels?

Ans:- In the flexible packaging industry, there is no end to innovation. It is the most dynamic field where every day some new feature is being introduced. If we talk about Shrink Sleeves, they can take the shape of any deep contoured container and still give a No- Label look. Over the years we have developed a natural knack for solving distortion challenges. This makes it further path-breaking.

15. Significance & Status of Premedia in the Label Industry?

Ans:- Prepress is of great importance in the Label Industry without which the best-designed labels would have looked ordinary. In so many cases of packaging awards earned, Premedia is the deciding factor but it is rarely highlighted.

16. A Good LabellIs…

Ans:- A one that raises the eyebrows, makes head turn, uses thoughtful colors and innovative features, and is environmentally friendly.

17. Your Most Cherished Moment in Print. . .

Ans:- Two of my cherished moments in the Packaging industry are
– When we became one of the first to successfully produce Shrink sleeve labels and Heat Transfer Foil Labels in the country
– Theday Orianaa was born.

18. Significant Milestones &Turning Points in Your Journey…

Ans:- 1996 — Successfully manufactured shrink sleeves in India
2001 — Created Bullion Flexi Pack Pvt. Ltd.

2011 – One of the first to introduce Heat Transfer Foil Labels in India

2017 (Turning Point) — Orianaa was born, where we offer complete labels and labeling solutions under one roof.

19. A Change You Would Like To See In Print & Packaging Industry…

Ans:- We’d like it if the packaging industry becomes more environmentally friendly and sustainable.

20. Your Successful Marketing Strategies?

Ans:- In our marketing book, the three Cs refer to Convince, Convince and Convince rather than Convince, Confuse, and Corrupt, which others have adopted these days.

– Offer a holistic packaging solution under one roof so as to cater to all customer demands

– Treat your Customers as a King. Spoil him so much that no other label supplier crosses his mind…

20. If You Were Not In Print. .. You Would Be?

Ans:- Can’t think of anything else than printing innovations.

21. The Biggest Challenges You Have Faced In Your Career So Far?

Ans:- While introducing HTL back in 2016, we got to a point of no return but through our team’s dedicated efforts we made a comeback and became one of the firsts to successfully manufacture HTL in India.

22. The Three Adjectives Which Defines Your Strengths

– Perseverance
– Resilience
– Ethical integrity

23. Did You Ever Experience Failures? What Lesson Did You Learn From Them?

Ans:- While developing HTL, we faced many failures. We learned ‘never say never again’ for anything and the result is in front of us.

24. Your Future Plans?

Ans:- To add a few more Rotogravures, Flexo and Combination Printing Presses, and a PE Tubes Plant ensuring the end product is more environmentally friendly…

25. Your Biggest A-Ha Moment…

– When in 2016 our supplied HTL rolls successfully transferred the printings onto our customer’s containers
– When Orianaa was awarded the INDIA STAR 2020 for THE NATIONAL AWARD FOR EXCELLENCE IN PACKAGING” by the Indian Institute of Packaging.

26. Your Greatest Inspiration. . .

Ans:- My greatest inspiration is my father, who ventured into the field of packaging in 1972 without any background or support. He originally produced biscuits and sweets, which got soggy by the time they reached the customers. He took it upon himself to solve this problem, took a leap of faith, and came out with a feasible packaging solution. He laid a solid foundation for us and our next generations in innovative packaging.

27. Your Prized Possession. . .

Orianaa…

28. How Do You Spend Your Leisure?

Ans:- Whenever I find myself with some extra time, I take out my diary and start brainstorming on innovative packaging ideas to our
customer problems.

29. Your Favourite One Liner…

Ans:- We have reached tree-top, next stop SKY.

30. How Do You See Yourself Post Covid 19?

Ans:- I believe COVID is here to stay and it shouldn’t be a hindrance to our business operations. We all must adapt to the new normal and instead of waiting for a time when COVID will completely be gone, we must start taking the basic precautions today and continue to excel at work. like it is said, “The Show must go on…”

31. Tips To New Entrepreneurs

Ans:- Now that you have taken a leap of faith, there is no turning back. You’ll be faced with challenges and you’ll be pushed down numerous times but that is when you must show your resilience. Show resilience to get back up, resilience to motivate your team to work towards a common goal, and resilience to excel every day irrespective of how difficult the times get. That’s how the famous dialogue goes, ‘Darr ke aage jeet hain… Treat your customers like your king. Spoil them as much as you can by giving the best service and quality and he shall forever be yours…

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